Sep 21, 20215 minGolf : This crisis is a chance.Interview Magazine "GOLF.ch" No 3/21 When it comes to sponsoring and events, Christof Marti and Bernhard Spahni are among the first...
Apr 7, 20202 minSponsorship in times of crisis - challenges and opportunitiesSponsorship engagements are partnerships. In times like this everybody should act so.
Jan 22, 20203 minSponsorship - Reflections and thoughtsSports, culture and, above all, social issues are changing fast. Both sponsors and sponsoring recipients are required to find new answers...
Oct 23, 20192 minSponsorship - Are extended exclusivity clauses outdated?I still remember well how years ago exclusivity by industry and even topic were regarded as the key to success of sponsorship projects....